S·01 · PAID MEDIA
S·01 — Paid mediaService detail

PPC management that fixes more than the ads

Lumyx builds and optimizes Google Ads, Meta Ads, landing pages, tracking, CRM workflows, and follow-up systems so more of your ad traffic turns into qualified leads, booked calls, and revenue.

4.8xAvg. ROAS
$2M+Generated
98%Client retention
20+Success stories
§01 · DIAGNOSTIC
Audit 01/04 · Intent

The clicks were never the problem

Your ads are reaching people who are actively searching for what you sell. Intent is strong — which makes everything that happens after the click matter twice as much.

82% ad intent
Audit 02/04 · Match

The page breaks the promise

The ad makes an offer; the landing page changes the subject. Message match is the cheapest conversion lift in paid media — and the most commonly skipped.

48% page match
Audit 03/04 · Speed

The lead sits for hours

A lead that hears back in five minutes books at multiples of one that waits three. Most pipelines quietly bleed here, between the form fill and the first reply.

3h 40m avg response
Audit 04/04 · Loop

The campaign never learns

If booked calls and closed deals never reach the bid strategy, Google optimizes for form fills — including the junk. Close the loop and the same budget buys better leads.

Loop: partial
§02 · SCOPE
What's included

What our PPC management includes

We manage the campaigns, but we also improve the system around them so your budget has a better chance of turning into revenue.

P·01 — SearchGoogle

Google Search Ads

High-intent keyword campaigns, account structure, search term audits, negative keywords, ad copy testing, and smart bidding strategy.

P·02 — ShoppingEcommerce

Google Shopping & Performance Max

Feed optimization, product segmentation, conversion tracking, creative assets, and scaling strategy for ecommerce brands.

P·03 — SocialMeta

Meta Ads

Facebook and Instagram campaigns for demand generation, retargeting, creative testing, lead forms, and landing page traffic.

P·04 — PagesCRO

Landing page optimization

Message match, offer clarity, conversion-focused sections, stronger CTAs, objection handling, and form optimization.

P·05 — TrackingData

Tracking and attribution

Google Ads tracking, GA4, UTMs, Meta Pixel, Conversions API, enhanced conversions, and CRM attribution where possible.

P·06 — Follow-upCRM

CRM and follow-up systems

Lead routing, pipeline stages, missed-call text back, appointment reminders, nurture sequences, and speed-to-lead workflows.

§03 · CHANNELS
Channels

Built for Google, Meta, and retargeting

C·02 — Meta AdsDemand gen

Meta Ads

Best for demand generation, creative testing, retargeting, and scalable acquisition.

  • Facebook and Instagram campaigns
  • Creative testing
  • Problem-solution and offer-based ads
  • Lead forms and landing pages
  • Pixel and Conversions API
C·03 — RetargetingRecovery

Retargeting

Best for recovering visitors, re-engaging leads, and improving conversion efficiency.

  • Website visitors and video viewers
  • Abandoned forms or carts
  • Engaged social audiences
  • CRM audience retargeting
  • Offer reminders and proof-based ads
§04 · BUILD SHEET
How it works

The build sheet

Every engagement runs on the same five-step system — here it is as the job sheets we work from.

drag / scroll →
Sheet 01/05Diagnose

Diagnose

We audit your campaigns, landing pages, tracking, CRM, and follow-up process to find the biggest revenue leaks.

  • Search-term & spend audit
  • Landing-page teardown
  • Tracking gap report
Sheet 02/05Build

Build

We create or improve the campaign structure, landing page flow, tracking setup, CRM stages, and follow-up workflows.

  • Campaign architecture
  • Page rewrites
  • Conversion + CRM wiring
Sheet 03/05Launch

Launch

We launch campaigns across the channels that make sense for your offer, economics, and audience.

  • Channel rollout plan
  • Budget pacing rules
  • Launch safeguards
Sheet 04/05Optimize

Optimize

We improve targeting, creative, search terms, bidding, landing page conversion, lead quality, and follow-up using real data.

  • Weekly signal review
  • Creative & bid tests
  • Lead-quality tuning
Sheet 05/05Scale

Scale

Once the system produces qualified opportunities efficiently, we scale volume while protecting lead quality and profitability.

  • Volume expansion map
  • Efficiency guardrails
  • New-channel tests
§05 · EVIDENCE
Proof

Better systems create better outcomes

Results depend on offer, market, budget, tracking, sales process, and execution. Our focus is to improve the full acquisition system so every part of the path from click to conversion works harder.

Ecommerce growth system

Campaign structure, product feed review, Google Shopping and Performance Max strategy, Meta retargeting, landing page conversion improvements, and purchase tracking.

Local lead generation system

Search campaign rebuild, location-focused landing page flow, call and form tracking, CRM pipeline setup, lead routing, and speed-to-lead follow-up.

High-ticket offer funnel

Paid search and retargeting strategy, offer positioning, application or booking page improvements, qualification workflow, and booked-call attribution.

Free Growth Audit

Get a free Growth Audit

We will review the key parts of your acquisition system and show you what is working, what is leaking revenue, and what to fix first.

Book my free Growth Audit

No generic teardown. No pressure. Just a practical breakdown of where your marketing system can improve.

What we review 9-point scan

  • Google Ads and Meta Ads structure
  • Landing page message match
  • Offer and CTA clarity
  • Conversion tracking
  • CRM pipeline setup
  • Lead routing and speed-to-lead
  • Follow-up sequences
  • Retargeting opportunities
  • Reporting and attribution gaps
§06 · FAQ
Before you book

The questions founders actually ask

Straight answers — the same ones you'd get on the call.

Ask us directly
Q·01Do you only manage Google Ads?

No. We run Google Search, Shopping, Performance Max, Meta, and retargeting — but the bigger difference is that we also fix the system around the ads: the landing page, the tracking, the CRM, and the follow-up. Those decide whether a click becomes revenue, and most "ad problems" live there.

Q·02What ad budgets do you work with?

Most clients spend between $2k and $50k/month on ads. More important than the number: your unit economics have to support paid acquisition. If they don't yet, we'll tell you that in the audit instead of taking the retainer. We'll tell you straight

Q·03How fast will we see results?

First signal usually inside 2–4 weeks — cleaner tracking, better search terms, tighter message match. Compounding gains come after that, as qualified-outcome data starts feeding the bidding. Anyone promising overnight ROAS is selling you something.

Q·04Who owns the ad accounts and the data?

You do. Always. Accounts, pixels, audiences, conversion history — everything stays in your name with your billing, and you keep full admin access. If an agency wants to run ads from their account, that's your cue to leave. Your accounts. Always.

Q·05What does reporting look like?

A monthly spend-to-pipeline review in plain language — what we spent, what it produced, what we're changing — plus live dashboard access. We report qualified pipeline, not clicks and impressions.

Q·06What makes Lumyx different from a normal PPC agency?

Most agencies stop at the click. We're accountable for the path after it: landing page match, speed-to-lead, CRM stages, and feeding real outcomes back into the campaigns. Same budget, harder-working system.

Q·07Do you work with ecommerce and local service businesses?

Both. Ecommerce runs through Shopping, PMax, Meta, and retargeting with feed and conversion work; local and appointment businesses get search + landing page + speed-to-lead systems. The audit tells us which playbook fits.

Q·08What actually happens in the Free Growth Audit?

A working session, not a pitch: we go through the 9-point scan (ads, pages, tracking, CRM, follow-up) on your real accounts and leave you a prioritized fix list — useful whether or not you hire us.

Ready to find what is leaking revenue?

Book a free Growth Audit and get a clear breakdown of what to fix across your ads, funnel, CRM, and follow-up process.

Book my free Growth Audit